Let’s Unsubscribe From Internet Marketing Gurus’ Lists!

July 20 8 Comments Category: The Guru Issue

When I started affiliate marketing back in July 2009, I joined the most helpful, supportive, high quality online affiliate marketing university. But bad habits are hard to break and now and then, I was being attracted to shiny objects.

Shiny objects are products that make you believe for a split second that success can be a click away, that you can find a “cure”, a “solution” to the mandatory focus and commitment affiliate marketing requires. So you subscribe to an internet marketing guru’s list, “in case”.

Once, twice, more. That’s what I did. I’ve subscribed to the list of many so-called or proven internet marketing gurus ’cause I just thought they surely had great things in store for their subscribers and the stuff they were giving away for me to subscribe were very appealing, sounded magical.

Some of these gurus had some good stuff to share I gotta admit, 2 or 3 tools or tips were really good and helpful but…

The problem is… they’re “friends”. lol

Guru A, B and C promote Guru D’s product and then Guru D returns the favor!

It’s only a few months ago that I decided to unsubscribe from the majority of these lists. The reason why unsubscribing can be a positive action is this: if it doesn’t help you, it definitely slows you down.

The only lists I didn’t unsubscribe from are the ones that give me:

  • a new light on my way of thinking internet marketing.
  • tools that save me time and/or money
  • tools that help me grow my business in an out-of-the-box way
  • motivational, inspirational ideas that I don’t already have…

The thing is, this combination doesn’t always happen but by mere laziness or “what if?” feeling, we often hesitate to unsubscribe and prefer to have 53 unread emails including 70% that don’t bring us anything rather than (shoot, what’s 30% of 53… anyway) less emails but more valuable content. I checked, some marketers send several emails a day! No thank you.

Let’s unsubscribe! And even if you think “What if the guy sends an awesome free tool to his list the day after I unsubscribe?!”. Well, first, the best tool is your brain, second, if the guy hasn’t already sent you something of great value, he might not do it tomorrow and if he does, someone will talk to you about it and if not, well, that’s life, keep moving forward and don’t always wait for someone to give you what you already have or can create. Time to be selective and stop being distracted.

Waiting for the magic solution to your laziness, lack of organization, lack of inspiration, slows you down. It’s your mindset that has to change, period.

In this business, at one point, you got to stop being a prospect and start being a marketer.

Actually, this post isn’t brand new, I posted it right before unsubscribing from these lists on my blog within WA (the Wealthy Affiliate University) and my post at that time received many comments from fellow members in our WA community and there’s one that I want to publish here. It’s from Steve. Here’s what he said:

I don’t subscribe to even care about what they are promoting. I watch HOW they are promoting. We may not agree with what the big boys are doing all the time but the fact remains “the list” is one of the major reasons they are big boys. Forget about getting “tips” from them… Subscribe only to learn how they promote things and duplicate if you are working lists. I do agree that having too many of them can get annoying as hell though.

His remark brings exactly what my original post is missing. He’s a smart dude. It’s a very good advice and you should keep it in mind.

As for the gurus out there, some of them are still really cool and smart guys who give awesome free tools that can be really helpful for affiliate marketers, that’s true (I’m thinking of Frank Kern for example that used to give away very good techniques and pieces of software before launching very expensive products! ;) ), I don’t want to generalize too much but you got the point.

There’s no secret to be revealed.

You have all the cards.

Let’s play now.

Louise M.

Louise M. is a 26-year-old successful affiliate marketer and is specialized in copywriting and SEO. She blogs about affiliate marketing for newbies and believes in a simple, action-taking and anti-information overload approach of this business.

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8 Responses

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  1. Funny you should bring this up because it was only a few days ago that I zapped about 90% of the lists I was subscribed to. The amount of email was overwhelming and I would get 5 or 6 all promoting the same product.

    I feel like a giant weight was lifted from me and I no longer suffer from the dreaded disease; info overload. ;-)

    I do like to see the marketing methods that the “big guys” use (some are very clever) but I would prefer using the extra time to be more productive.

    Excellent article..really enjoyed the read.

    Robert 22 July 2010 at 9:33 PM Permalink
  2. Thank you Robert!
    I’m glad you liked this post. I know how you feel! Unsubscribing from most of these lists definitely made me DO more things for my own business! :)

    Information overload is a danger for affiliate marketers.

    I always appreciate your comments Robert!

    Louise M. 22 July 2010 at 11:13 PM Permalink
  3. internet marketing is exciting and you can also earn a good deal of cash from it~,,

    Kyle Bailey 4 October 2010 at 4:14 PM Permalink
  4. Hi Louise,

    I’ve actually done a post about this issue right now as I’m a little peed of at the amount of mails I have been getting, and the amount of time I’ve wasted, and the action I’m now taking is unsubscribe. I can just imagine the amount of newbies like myself in a similar position, hence my post and rant. Thanks for the read, Stephen

    Stephen Byrne 30 November 2010 at 12:20 PM Permalink
  5. Louise that was a great article and I myself have fallen victim to those bright shiny objects in the past, Until I said enough is enough. I would suggest to your readers to unsubscribe to 90% of the emails you get and focus on your tasks at hand and master them as they will bear fruit. I work a system that is very disciplined and extremely profitable and have my blinders on every day to stay focused.

    Michael Clouser 22 April 2011 at 6:33 AM Permalink
  6. Thank you Michael for your input on the subject! Indeed, the lack of focus due to these “shiny objects” and constant distractions is definitely what slows down most marketers and prevent them from succeeding.

    Louise M. 2 May 2011 at 8:26 PM Permalink
  7. …can someone tell me HOW you unsubscribed to all these offers? Please don’t tell me they have to be done one at a time!! LOL!
    I’m drowning in emails from internet marketers and affiliate marketers and when I delete them, they’re just back the next day…I have unsubscribed to many of them but I don’t have time to do each one….Can someone suggest something or give some advice?? Thanks!!…………Valerie

    Valerie 9 June 2012 at 11:32 PM Permalink
  8. It’s quite simple really. At the bottom of these emails you should find an “unsubscribe” link. Just click on it and you won’t receive anymore emails from the sender. :)

    Louise M. 9 June 2012 at 11:39 PM Permalink

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